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Tackling waste at Hong Kong Sevens

One of the most anticipated events in Hong Kong’s sporting calendar, the annual Hong Kong Sevens rugby tournament, is set to tackle plastic waste with the introduction of 250,000 reuseable pint cups.

Hong Kong Rugby Union have worked hard to make the annual Hong Kong Sevens tournament more environmentally friendly and sustainable since 2012 and The Purpose Business is very excited to play a significant role in that vision for the first time in 2019!

Watching rugby is thirsty work. Over 400,000 pints are expected to be consumed over the weekend and using reusable cups reduces the energy and infrastucture needed for recycling. The new cups are also made from recycled material – another win for the environment.

Hong Kong Sevens introduce a reuseable cup process

Reuseable cups will be helping tackle waste at the Hong Kong Sevens in 2019

TPB will coordinate the Green Sevens campaign, working with NGOs and volunteers and will closely monitor and measure the campaign’s impact. The lessons learnt and the reduction of single-use plastic, at what is probably the biggest event on Hong Kong’s calendar, can provide strategies and benchmarks that can be copied at other events throughout the city.

“We’re thrilled to be working again with Hong Kong Rugby Union,” said Pat Dwyer, TPB’s Founder and Director, “the Hong Kong Sevens is an iconic tournament and a great opportunity to promote and inspire better understanding and adoption of sustainable and recyclable resources in our city.”

“The Hong Kong Sevens is an iconic tournament and a great opportunity to promote and inspire better understanding and adoption of sustainable and recyclable resources in our city.”

HKRU are leading by example, Green Sevens has achieved certification under the Hong Kong Government Green Outdoor Event scheme and is in line to become the first Hong Kong sporting event to be recognised by the Productivity Council’s Green Outdoor Event Commendation Scheme. TPB is proud to be a part of this initiative, to advise, to coordinate and to take these efforts to ever greater heights!

“We believe that this initiative is a major step towards our ultimate goal of a Sevens at which every cup is reusable and making a significant contribution to reducing single-use waste,” said HKRU CEO Robbie McRobbie.


Going to the Hong Kong Sevens?  Here’s your guide to the reuseable cups:

1. Collect a reuseable cup and pay a HK$10 deposit.
2. Pass your cup to staff at any drinks outlet when you purchase your first drink
3. Enjoy your drink, excellent rugby and the knowledge that you’re tackling waste
4. Swap your cup for a clean one when you order a new drink
5. When you leave you can return your cup and reclaim your $10, or simply drop the cup into one of the charity cup collection bins and your deposit will be donated to the Laureus Sport for Good Foundation, the official charity of the Cathay Pacific/HSBC Hong Kong Sevens.


Volunteers help the Hong Kong Sevens tackle waste

The Green Sevens is powered by volunteers, and we have filled all the volunteering opportunities for 2019. Thanks to everyone who has volunteered – we look forward to seeing you soon!


For further information about the Green Sevens, take a look at the Hong Kong Sevens website

Date and time

5-7 April 2019
10:00am – 7:30pm

Add to Calendar 04/05/2019 10:00 AM 04/05/2019 07:30 PM Hong Kong Hong Kong Sevens - Green 7s Tackling waste for a greener #HK7s Hong Kong


Hong Kong Stadium
Causeway Bay
Hong Kong

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