Supporting a vision of sustainable luxury at The Hongkong and Shanghai Hotels
The Hongkong and Shanghai Hotels wanted to find a sustainable business solution that is true to their brand and culture
Challenge
The Hongkong and Shanghai Hotels, Limited (HSH) has long been committed to building their business to be sustainable for the long term. Recognising the increasing pressure that environmental and social issues have on commercial operations, HSH wanted to engage issues experts to work with its internal teams, to find a solution that is true to the brand and the culture.
HSH charted a roadmap with an actionable plan towards responsible growth that would highlight and strengthen the group’s overall commitment to sustainability.
Solution
Recognising that sustainable luxury is a challenging concept, HSH invited The Purpose Business, to develop a starting point to address food waste and single-use plastics.
Through teamwork and collective insights, a 3-step approach was implemented towards a roadmap: 1) understand the greatest areas of impact, 2) explore different options that met service and quality standards and 3) further collaborate with other sustainability leaders & experts to tackle the industry’s most material issues.
Impact
A roadmap towards HSH’s 2020 vision has been set, in which single-use plastics across all operations will undergo a process of reduction and replacement with sustainable alternatives alongside an increase in recycling.
Through this plan and dialogue and collaboration with like-minded partners that inspire, HSH continues to strive toward achieving a sustainable future.
“The issue of single-use plastics is incredibly concerning and one that clearly requires global commitment and collaborative action. We have been exploring different options for the past year and through the enormous efforts of our operations teams around the world, we are pleased to be able to implement this global approach.”
