Continuing a journey toward sustainable luxury for HSH

HSH wanted to transform the business by understanding what sustainable luxury will look like in the next decade as well as understand what the business implications of this evolution would be.

Challenge

Incorporated in 1866 and one of the first companies to be listed on the Hong Kong Stock Exchange, The Hongkong and Shanghai Hotels, Limited (HSH) operates a number of the world’s finest luxury hotels under The Peninsula brand as well as a number of strategic real estate and tourism assets.  As 2020 marked the beginning of a new decade, HSH remains committed to upholding their long-term commitment toward sustainable luxury. They wanted to transform the business by understanding what sustainable luxury will look like in the next decade as well as the what the business implications of this evolution might be. 

HSH engaged TPB to curate and facilitate a full day workshop amongst senior leadership to help guide the conversation on objectives and direction for their enhanced sustainability strategy.

Solution

What began as an agenda that focused on unpacking and further articulating the direction of their environmental and social commitments, expanded into a holistic look at how sustainable luxury will show up in the hospitality industry come 2030 and beyond. TPB worked closely with HSH’s senior leaders to focus on further business integration with a regenerative and proactive approach to develop the new sustainability strategy.

Throughout the day, an underlying objective was to cultivate ownership and confidence around the new sustainability commitments and ensure all participants feel a sense of shared responsibility and accountability to delivering on the final strategy.

Impact

The workshop not only delivered on the intended objectives, but also shed light on new topics and commitments as well as presented a platform for every participant to communicate their insights and ideas. At the end of the full day workshop, the senior management felt that their individual desires to move forward came together through a concerted effort and greater sense of ownership to execute the final strategy.